{"id":323,"date":"2017-04-01T12:14:00","date_gmt":"2017-04-01T12:14:00","guid":{"rendered":"https:\/\/lane.nl\/?p=323"},"modified":"2026-09-11T11:08:09","modified_gmt":"2026-09-11T11:08:09","slug":"wildlands-1-3-miljoen-bezoekers-in-het-openingsjaar","status":"publish","type":"post","link":"https:\/\/lane.nl\/en\/wildlands-1-3-miljoen-bezoekers-in-het-openingsjaar\/","title":{"rendered":"WILDLANDS: 1.3 miljoen bezoekers in het openingsjaar"},"content":{"rendered":"<section class=\"wp-block-group alignfull ext-section is-style-ext-preset--group--natural-1--section ext-animate--on has-custom-css has-foreground-color has-background-background-color has-text-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-c933c6c0 wp-block-group-is-layout-constrained is-style-ext-preset--group--natural-1--section--1 wp-custom-css-f19cbc01\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-group alignwide ext-section-intro is-style-ext-preset--group--natural-1--section-intro-1 ext-animate--on has-custom-css has-global-padding is-layout-constrained wp-block-group-is-layout-constrained wp-custom-css-fea019f7\">\n<h2 class=\"wp-block-heading ext-section-intro-heading ext-animate--on\">Klantcase<\/h2>\n\n\n\n<p class=\"ext-section-intro-description ext-animate--on has-foreground-alt-color has-text-color has-medium-font-size wp-block-paragraph\" style=\"margin-top:24px\">Na drie jaar bouwen gaat op 25 maart WILDLANDS Adventure Zoo Emmen eindelijk open. <a href=\"http:\/\/nos.nl\/artikel\/2077965-afscheid-nemen-van-dierenpark-emmen-vandaag-kan-het-nog.html\" target=\"_blank\" rel=\"noreferrer noopener\">Het oude Dierenpark Emmen bestaat niet meer<\/a> en daarvoor in de plaats is een prachtig adventure park gekomen zoals we dat in Europa nog nooit gezien hebben.<\/p>\n\n\n\n<p class=\"ext-animate--on wp-block-paragraph\">Na de launch van de website, de opzet van een SEA en SEO campagne, de social media campagne <a href=\"https:\/\/lane.nl\/en\/blog-nieuws\/item\/51-case-wildlands-plant-de-vlag\/\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;Plant de Vlag&#8221;<\/a>, <a href=\"https:\/\/www.facebook.com\/WildlandsAdventureZooEmmen\/\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a> als belangrijk communicatieplatform, de <a href=\"https:\/\/www.youtube.com\/watch?v=m6bXCqJIvsQ\" target=\"_blank\" rel=\"noreferrer noopener\">PR campagne<\/a> rond <a href=\"https:\/\/www.youtube.com\/watch?v=L0yRgnxhIbg\" target=\"_blank\" rel=\"noreferrer noopener\">de verhuizing van de dieren<\/a> en de start van de documentaire <a href=\"http:\/\/www.sbs6.nl\/programmas\/dierenpark-emmen-de-grote-expeditie\/\" target=\"_blank\" rel=\"noreferrer noopener\">&#8220;De Grote Expeditie&#8221; op SBS6<\/a> gaat de campagne weer een volgende fase in. De start van de <a href=\"http:\/\/www.adformatie.nl\/nieuws\/wildlands-commercial-neemt-kijker-mee-op-safari-eigen-land?sharehash=LGgcsQG3Hr1WDcZB5nmN6hNXfae-XFN60UxoxCdoWWQ\" target=\"_blank\" rel=\"noreferrer noopener\">televisiecampagne<\/a> gecombineerd met een testprogramma met online display. Deze bouwt op naar de opening op 25 maart 2016.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo ext-animate--on\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"24 WILDLANDS - the introduction of an incredible adventure\" src=\"https:\/\/player.vimeo.com\/video\/155497482?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"ext-animate--on wp-block-paragraph\">WILDLANDS is geen gewone traditionele dierentuin. De televisiecampagne positioneert WILDLANDS als spannende adventure zoo. Ook laat het zien dat het, meer dan een gewone dierentuin, geschikt is voor het hele gezin dus ook voor tieners. Veel meer een themapark maar dan echt, leuker en spannender! Ongeloofelijk wat je daar allemaal in een dag kan beleven. Maar ook moet deze <a href=\"https:\/\/vimeo.com\/155497482\" target=\"_blank\" rel=\"noreferrer noopener\">televisie commercial<\/a> bereik gaan opbouwen om de naamsbekendheid naar de opening te vergoten.<\/p>\n\n\n\n<p class=\"ext-animate--on wp-block-paragraph\">Naamsbekendheid die omgezet moet worden in bezoekers die hun kaartje via <a href=\"http:\/\/www.wildlands.nl\/\" target=\"_blank\" rel=\"noreferrer noopener\">de website van WILDLANDS<\/a> aanschaffen. Daarom wordt de commercial ondersteund door een goede invulling van <a href=\"https:\/\/www.google.nl\/search?q=dierenpark&amp;ie=utf-8&amp;oe=utf-8&amp;gws_rd=cr&amp;ei=mYLEVuzQDMO2swGdgpPIDw#q=Wildlands\" target=\"_blank\" rel=\"noreferrer noopener\">search<\/a> doormiddel van SEO en Adwords. Daarnaast loopt er een uitgebreide en gesegmenteerde display campagne. In deze campagne zullen verschillende segmentaties getest worden.<\/p>\n\n\n\n<p class=\"ext-animate--on wp-block-paragraph\">WILDLANDS is op 18 maart 2016, in aanwezigheid van koning Willem-Alexander, geopend. Vanaf 25 maart 2016 kunnen bezoekers op expeditie in het park. WILDLANDS bestaat uit drie klimaatwerelden; Jungola, Serenga en Nortica. WILDLANDS is geen gewone traditionele dierentuin. De introductiecampagne heeft WILDLANDS gepositioneerd als spannende adventure zoo. Ook laat het zien dat het, meer dan dan de bestaande dierentuinen, dat het geschikt is voor het hele gezin dus ook voor tieners. Echt, leuker en spannender!<\/p>\n\n\n\n<p class=\"ext-animate--on wp-block-paragraph\">Een <a href=\"https:\/\/lane.nl\/en\/blog-nieuws\/item\/56-case-wildlands-het-avontuur-begint\/\" target=\"_blank\" rel=\"noreferrer noopener\">campagne<\/a> die WILDLANDS snel bekendheid gaf wat geleid heeft tot veel bezoekers die nieuwsgierig waren naar dit nieuwe themapark. Dit heeft geresulteerd in 1,3 miljoen bezoekers in het eerste openingsjaar! Behalve een 1,3 miljoen bezoekers steeg ook nog het aantal overnachtingen in Drenthe het sterkst na opening van WILDLANDS. Ten opzichte van dezelfde periode in 2015 steeg het aantal overnachtingen in het eerste half jaar van 2016 met wel 25%. <a href=\"http:\/\/www.nu.nl\/reizen\/4327744\/aantal-hotelovernachtingen-in-drenthe-stijgt-hardst.html\" target=\"_blank\" rel=\"noreferrer noopener\">Drenthe is daarmee de provincie met de sterkste stijging!<\/a><\/p>\n\n\n\n<p class=\"ext-animate--on wp-block-paragraph\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-query alignwide ext-animate--on is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-3 wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-d35b19b0 wp-block-post-template-is-layout-grid\"><li class=\"wp-block-post post-579 post type-post status-publish format-standard has-post-thumbnail hentry category-klantcases\">\n\n<div class=\"wp-block-group ext-card ext-card-media-top is-style-ext-preset--group--natural-1--item-card-1--align-start is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-26de37e8 wp-block-group-is-layout-flex is-style-ext-preset--group--natural-1--item-card-1--align-start--2\" style=\"min-height:100%\"><figure class=\"ext-card-image wp-block-post-featured-image\"><a href=\"https:\/\/lane.nl\/en\/surebird-van-veelbelovende-insurtech-naar-de-volgende-groeifase\/\" target=\"_self\" ><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/lane.nl\/wp-content\/uploads\/2026\/09\/Logo_Surebird_Lane.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Surebird. Van veelbelovende insurtech naar de volgende groeifase\" style=\"aspect-ratio:4\/3;width:100%;height:auto;width:100%;object-fit:cover;\" srcset=\"https:\/\/lane.nl\/wp-content\/uploads\/2026\/09\/Logo_Surebird_Lane.png 1920w, https:\/\/lane.nl\/wp-content\/uploads\/2026\/09\/Logo_Surebird_Lane-300x169.png 300w, https:\/\/lane.nl\/wp-content\/uploads\/2026\/09\/Logo_Surebird_Lane-1024x576.png 1024w, https:\/\/lane.nl\/wp-content\/uploads\/2026\/09\/Logo_Surebird_Lane-768x432.png 768w, https:\/\/lane.nl\/wp-content\/uploads\/2026\/09\/Logo_Surebird_Lane-1536x864.png 1536w, https:\/\/lane.nl\/wp-content\/uploads\/2026\/09\/Logo_Surebird_Lane-18x10.png 18w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group ext-card-content wp-container-content-ceb7f5b3 is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-26de37e8 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group ext-card-body is-layout-flow wp-container-core-group-is-layout-8ee45864 wp-block-group-is-layout-flow\"><div style=\"line-height:20px\" class=\"taxonomy-category ext-card-meta wp-block-post-terms\"><a href=\"https:\/\/lane.nl\/en\/category\/klantcases\/\" rel=\"tag\">Klantcases<\/a><\/div>\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/lane.nl\/en\/surebird-van-veelbelovende-insurtech-naar-de-volgende-groeifase\/\" target=\"_self\" >Surebird. Van veelbelovende insurtech naar de volgende groeifase<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt has-text-color has-foreground-alt-color\"><p class=\"wp-block-post-excerpt__excerpt\">Klantcases Hoe maak je van een sterk idee en bewezen tractie een schaalbaar bedrijf? Voor&hellip; <\/p><\/div>\n\n\n<div class=\"wp-block-group ext-meta is-layout-flex wp-container-core-group-is-layout-cdc5611c wp-block-group-is-layout-flex\" style=\"margin-top:24px\">\n<div class=\"wp-block-group ext-meta-item is-nowrap is-layout-flex wp-container-core-group-is-layout-112b5ae6 wp-block-group-is-layout-flex\"><div class=\"ext-card-avatar wp-block-avatar\"><a href=\"https:\/\/lane.nl\/en\/author\/lanenm-6a6a032316016\/\" target=\"_self\"  class=\"wp-block-avatar__link\"><img alt='Peter Hoitinga - Lane Strategy avatar' src='https:\/\/secure.gravatar.com\/avatar\/0b6243b427dc38b9071ff60996f96d120f54f592b4ce1d8045014f17dc4293a6?s=48&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/0b6243b427dc38b9071ff60996f96d120f54f592b4ce1d8045014f17dc4293a6?s=96&#038;d=mm&#038;r=g 2x' class='avatar avatar-48 photo wp-block-avatar__image' height='48' width='48' \/><\/a><\/div>\n\n<div style=\"font-weight:600;line-height:20px\" class=\"wp-block-post-author-name has-small-font-size\"><a href=\"https:\/\/lane.nl\/en\/author\/lanenm-6a6a032316016\/\" target=\"_self\" class=\"wp-block-post-author-name__link\">Peter Hoitinga &#8211; Lane Strategy<\/a><\/div><\/div>\n\n\n<div style=\"line-height:20px\" class=\"wp-block-post-date has-small-font-size\"><time datetime=\"2026-06-22T14:12:14+00:00\">Jun 22, 2026<\/time><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/li><li class=\"wp-block-post post-367 post type-post status-publish format-standard has-post-thumbnail hentry category-in-de-media\">\n\n<div class=\"wp-block-group ext-card ext-card-media-top is-style-ext-preset--group--natural-1--item-card-1--align-start is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-26de37e8 wp-block-group-is-layout-flex is-style-ext-preset--group--natural-1--item-card-1--align-start--3\" style=\"min-height:100%\"><figure class=\"ext-card-image wp-block-post-featured-image\"><a href=\"https:\/\/lane.nl\/en\/tijd-voor-actie-in-de-modernisering-van-de-advocatuur\/\" target=\"_self\" ><img loading=\"lazy\" decoding=\"async\" width=\"1204\" height=\"640\" src=\"https:\/\/lane.nl\/wp-content\/uploads\/2026\/06\/Foto_Hoitinga_TweedeKamer_Lane.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Tijd voor actie in de modernisering van de advocatuur\" style=\"aspect-ratio:4\/3;width:100%;height:auto;width:100%;object-fit:cover;\" srcset=\"https:\/\/lane.nl\/wp-content\/uploads\/2026\/06\/Foto_Hoitinga_TweedeKamer_Lane.png 1204w, https:\/\/lane.nl\/wp-content\/uploads\/2026\/06\/Foto_Hoitinga_TweedeKamer_Lane-300x159.png 300w, https:\/\/lane.nl\/wp-content\/uploads\/2026\/06\/Foto_Hoitinga_TweedeKamer_Lane-1024x544.png 1024w, https:\/\/lane.nl\/wp-content\/uploads\/2026\/06\/Foto_Hoitinga_TweedeKamer_Lane-768x408.png 768w, https:\/\/lane.nl\/wp-content\/uploads\/2026\/06\/Foto_Hoitinga_TweedeKamer_Lane-18x10.png 18w\" sizes=\"auto, (max-width: 1204px) 100vw, 1204px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group ext-card-content wp-container-content-ceb7f5b3 is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-26de37e8 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group ext-card-body is-layout-flow wp-container-core-group-is-layout-8ee45864 wp-block-group-is-layout-flow\"><div style=\"line-height:20px\" class=\"taxonomy-category ext-card-meta wp-block-post-terms\"><a href=\"https:\/\/lane.nl\/en\/category\/in-de-media\/\" rel=\"tag\">In de media<\/a><\/div>\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/lane.nl\/en\/tijd-voor-actie-in-de-modernisering-van-de-advocatuur\/\" target=\"_self\" >Tijd voor actie in de modernisering van de advocatuur<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt has-text-color has-foreground-alt-color\"><p class=\"wp-block-post-excerpt__excerpt\">In de media Donderdag 4 juni 2026 nam Peter Hoitinga namens BrandMR deel aan het&hellip; <\/p><\/div>\n\n\n<div class=\"wp-block-group ext-meta is-layout-flex wp-container-core-group-is-layout-cdc5611c wp-block-group-is-layout-flex\" style=\"margin-top:24px\">\n<div class=\"wp-block-group ext-meta-item is-nowrap is-layout-flex wp-container-core-group-is-layout-112b5ae6 wp-block-group-is-layout-flex\"><div class=\"ext-card-avatar wp-block-avatar\"><a href=\"https:\/\/lane.nl\/en\/author\/lanenm-6a6a032316016\/\" target=\"_self\"  class=\"wp-block-avatar__link\"><img alt='Peter Hoitinga - Lane Strategy avatar' src='https:\/\/secure.gravatar.com\/avatar\/0b6243b427dc38b9071ff60996f96d120f54f592b4ce1d8045014f17dc4293a6?s=48&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/0b6243b427dc38b9071ff60996f96d120f54f592b4ce1d8045014f17dc4293a6?s=96&#038;d=mm&#038;r=g 2x' class='avatar avatar-48 photo wp-block-avatar__image' height='48' width='48' \/><\/a><\/div>\n\n<div style=\"font-weight:600;line-height:20px\" class=\"wp-block-post-author-name has-small-font-size\"><a href=\"https:\/\/lane.nl\/en\/author\/lanenm-6a6a032316016\/\" target=\"_self\" class=\"wp-block-post-author-name__link\">Peter Hoitinga &#8211; Lane Strategy<\/a><\/div><\/div>\n\n\n<div style=\"line-height:20px\" class=\"wp-block-post-date has-small-font-size\"><time datetime=\"2026-06-04T10:21:00+00:00\">Jun 4, 2026<\/time><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/li><li class=\"wp-block-post post-381 post type-post status-publish format-standard has-post-thumbnail hentry category-in-de-media\">\n\n<div class=\"wp-block-group ext-card ext-card-media-top is-style-ext-preset--group--natural-1--item-card-1--align-start is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-26de37e8 wp-block-group-is-layout-flex is-style-ext-preset--group--natural-1--item-card-1--align-start--4\" style=\"min-height:100%\"><figure class=\"ext-card-image wp-block-post-featured-image\"><a href=\"https:\/\/lane.nl\/en\/private-equity-in-de-advocatuur-kapitaal-voor-vernieuwing\/\" target=\"_self\" ><img loading=\"lazy\" decoding=\"async\" width=\"374\" height=\"289\" src=\"https:\/\/lane.nl\/wp-content\/uploads\/2025\/11\/BrandMR_VrouweJustitia_Lane.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Private equity in de advocatuur: kapitaal voor vernieuwing?\" style=\"aspect-ratio:4\/3;width:100%;height:auto;width:100%;object-fit:cover;\" srcset=\"https:\/\/lane.nl\/wp-content\/uploads\/2025\/11\/BrandMR_VrouweJustitia_Lane.png 374w, https:\/\/lane.nl\/wp-content\/uploads\/2025\/11\/BrandMR_VrouweJustitia_Lane-300x232.png 300w, https:\/\/lane.nl\/wp-content\/uploads\/2025\/11\/BrandMR_VrouweJustitia_Lane-16x12.png 16w\" sizes=\"auto, (max-width: 374px) 100vw, 374px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-group ext-card-content wp-container-content-ceb7f5b3 is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-26de37e8 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group ext-card-body is-layout-flow wp-container-core-group-is-layout-8ee45864 wp-block-group-is-layout-flow\"><div style=\"line-height:20px\" class=\"taxonomy-category ext-card-meta wp-block-post-terms\"><a href=\"https:\/\/lane.nl\/en\/category\/in-de-media\/\" rel=\"tag\">In de media<\/a><\/div>\n\n<h3 class=\"wp-block-post-title\"><a href=\"https:\/\/lane.nl\/en\/private-equity-in-de-advocatuur-kapitaal-voor-vernieuwing\/\" target=\"_self\" >Private equity in de advocatuur: kapitaal voor vernieuwing?<\/a><\/h3>\n\n<div class=\"wp-block-post-excerpt has-text-color has-foreground-alt-color\"><p class=\"wp-block-post-excerpt__excerpt\">In de media De discussie over het toelaten van private equity en andere externe investeerders&hellip; <\/p><\/div>\n\n\n<div class=\"wp-block-group ext-meta is-layout-flex wp-container-core-group-is-layout-cdc5611c wp-block-group-is-layout-flex\" style=\"margin-top:24px\">\n<div class=\"wp-block-group ext-meta-item is-nowrap is-layout-flex wp-container-core-group-is-layout-112b5ae6 wp-block-group-is-layout-flex\"><div class=\"ext-card-avatar wp-block-avatar\"><a href=\"https:\/\/lane.nl\/en\/author\/lanenm-6a6a032316016\/\" target=\"_self\"  class=\"wp-block-avatar__link\"><img alt='Peter Hoitinga - Lane Strategy avatar' src='https:\/\/secure.gravatar.com\/avatar\/0b6243b427dc38b9071ff60996f96d120f54f592b4ce1d8045014f17dc4293a6?s=48&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/0b6243b427dc38b9071ff60996f96d120f54f592b4ce1d8045014f17dc4293a6?s=96&#038;d=mm&#038;r=g 2x' class='avatar avatar-48 photo wp-block-avatar__image' height='48' width='48' \/><\/a><\/div>\n\n<div style=\"font-weight:600;line-height:20px\" class=\"wp-block-post-author-name has-small-font-size\"><a href=\"https:\/\/lane.nl\/en\/author\/lanenm-6a6a032316016\/\" target=\"_self\" class=\"wp-block-post-author-name__link\">Peter Hoitinga &#8211; Lane Strategy<\/a><\/div><\/div>\n\n\n<div style=\"line-height:20px\" class=\"wp-block-post-date has-small-font-size\"><time datetime=\"2025-11-30T09:26:00+00:00\">Nov 30, 2025<\/time><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/li><\/ul><\/div>\n\n\n\n<div class=\"wp-block-buttons alignwide ext-animate--on is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-c0bc9f7e wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-ext-preset--button--natural-1--button-1 ext-animate--on is-style-ext-preset--button--natural-1--button-1--5\"><a class=\"wp-block-button__link wp-element-button\" href=\"#extendify-blog\">Alles bekijken<\/a><\/div>\n<\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Klantcase Na drie jaar bouwen gaat op 25 maart WILDLANDS Adventure Zoo Emmen eindelijk open. Het oude Dierenpark Emmen bestaat niet meer en daarvoor in de plaats is een prachtig adventure park gekomen zoals we dat in Europa nog nooit gezien hebben. Na de launch van de website, de opzet van een SEA en SEO [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":298,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-323","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-klantcases"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>WILDLANDS: 1.3 miljoen bezoekers in het openingsjaar - Lane helpt bedrijven en investeerders marktpotentieel te vertalen naar onderscheidende proposities, sterke merken en effectieve groei.<\/title>\n<meta name=\"description\" content=\"Een campagne die snel bekendheid gaf wat heeft geresulteerd in 1,3 miljoen bezoekers in het eerste openingsjaar!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lane.nl\/en\/wildlands-1-3-miljoen-bezoekers-in-het-openingsjaar\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WILDLANDS: 1.3 miljoen bezoekers in het openingsjaar\" \/>\n<meta property=\"og:description\" content=\"Een campagne die snel bekendheid gaf wat heeft geresulteerd in 1,3 miljoen bezoekers in het eerste openingsjaar!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lane.nl\/en\/wildlands-1-3-miljoen-bezoekers-in-het-openingsjaar\/\" \/>\n<meta property=\"og:site_name\" content=\"Lane helpt bedrijven en investeerders marktpotentieel te vertalen naar onderscheidende proposities, sterke merken en effectieve groei.\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/LaneAMS\" \/>\n<meta property=\"article:published_time\" content=\"2017-04-01T12:14:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-11T11:08:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lane.nl\/wp-content\/uploads\/2026\/08\/Foto_Wildlands_Serenga_Lane-1024x576.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Peter Hoitinga - 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